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June 2010

About the Photo

Brazilian aviation pioneer Alberto Santos-Dumont piloting his No. 6 around the Eiffel tower on his way to winning the Deutsch prize, October 19, 1901.

The son of a wealthy Brazilian coffee baron, the elegant Santos-Dumont, living in France, started with free-flight balloons, then turned to motor-powered steerable (that’s what “dirigible” means) versions, which he designed and built himself. He once landed a small dirigible in a Paris boulevard, visited a café, then flew back to his house.
   
In 1904, he turned his attention to heavier than air machines. On October 23, 1906, he flew his 14-bis before many spectators. Europeans and Brazilians regard him as the first to have flown: Santos-Dumont’s flight was the first to make use of fixed landing gear, and the Wright brothers had conducted their initial tests in secrecy. His Demoiselle, whose graceful frame was contructed from bamboo, was the first production airplane. The beauty of his aircraft was notable; unfortunately, disturbed following a search of his rooms by French police (he had been reported as a spy for using a telescope), he burned all his papers & designs. He returned to Brazil in 1918.

Santos-Dumont was high-strung. It depressed him that machines he had made fundamental contributions to were being used in warfare. In 1932, he went to live in a cabin on the Brazilian coast to recuperate from a nervous breakdown. There was a minor civil war going on. He witnessed an airplane strafing a village at the end of the beach. That evening, he hung himself, age 59.



Newsletter

June, 2010
Dear friend of fine spirits, 

Lately, some serious press. Eric Asimov (New York Times) spent a day at Germain-Robin and in his January article said we “helped to revolutionize American attitudes towards spirits... an alternative vision to the industrial production that dominated the spirits business”.

In the March Spirit Journal, Paul Pacult, dean of spirits reviewers, gave the Mezcalero/San Juan del Rio his highest ★★★★★ rating: “one of the best these taste buds have evaluated”.

In April, Julia Reed (ex of Vogue), who prefers her absinthe straight, devoted a page in Newsweek to the absinthe phenomenon, mentioning exactly one brand: the “small-batch version from the brilliant guys at Germain-Robin”.

It feels like our category is coming of age. There was none of the former “gee whiz look at these fellows doing this strange thing”. All three writers took it for granted that micro-distilled spirits were of general market interest.

So, after all the years – for us, since 1982 – in the hobbyist wilderness, we are starting to get attention. It’s not because we spent millions on publicity. It’s because paying skilled attention to local ingredients on small European stills did something wonderful. It’s because people like good stuff.

The articles/reviews are at www.craftdistillers.com

Regards/Ansley Coale/Craft Distillers


Ansley Coale, who founded Craft Distillers, writes a newsletter for us every month.
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